Price is one of the clearest signals a brand sends. It communicates expected quality, market position, fairness, and urgency before a customer evaluates the…
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The science of pricing psychology in marketing
How to build a content distribution strategy that works
Creating valuable content is only one part of modern marketing. Even a well-researched article, video, or report can remain invisible if it reaches the wrong…
The impact of fake reviews on consumer trust
Online reviews have become a central part of how people evaluate products, services, restaurants, hotels, apps, and professional providers. A star rating or…
A practical guide for casino players in Tamworth
For casino Tamworth players, choosing an online gambling site involves more than finding an attractive welcome offer. Australians need to consider whether a…
Why emotional storytelling drives higher engagement
Marketing messages compete with notifications, short videos, search results, and countless branded impressions. A functional description may explain what a…
How to create a viral marketing campaign intentionally
Viral marketing is often described as a lucky break: one entertaining video, one unexpected post, or one creator mention that suddenly reaches millions. In…
The future of augmented reality in retail marketing
Augmented reality is moving from an attention-grabbing novelty to a practical layer of the shopping journey. By placing digital content over a customer’s…
How to use A/B testing to improve conversion rates
A/B testing is a disciplined way to compare two versions of a webpage, email, advertisement, or product experience. One audience segment sees the existing…
How to optimize your YouTube channel for marketing success
YouTube is more than a video hosting platform. It is a search engine, a publishing channel, a community space, and a source of behavioral data. For…
Why Podcast Advertising Works for B2B Brands
B2B marketing has long relied on search campaigns, trade publications, email sequences, webinars, and account-based advertising. These channels remain…
Publication opportunities
All accepted manuscripts will be included in the Conference proceedings. Moreover, authors of selected, high quality, Conference papers will have the opportunity to submit and publish their papers (in an extended and modified version) in special issues of prestigious journals according to the calls for papers. Special issues are expected and will be announced in due course. So far, special issues have been agreed with the following journals:
Simultaneously, the following journals kindly offer space for a few selected papers submitted to the 7th ICCMI 2019 provided that they meet the standards of the journals.
ICCMI 2019 is supported by
