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Why Video Testimonials Earn Deeper Customer Trust

Trust is the foundation of effective marketing. Before people buy a product, book a service, or support a brand, they look for evidence that the promised…

Collaborative Marketing: Building Value With Complementary Brands

Brands rarely operate in isolation. Customers move between products, platforms, services, and experiences, often expecting companies to work together in ways…

How to Optimize Landing Pages for Mobile Users

Mobile traffic has changed the landing page from a secondary version of a desktop experience into the primary point of contact for many campaigns. Visitors…

How social proof shapes online purchasing decisions

Online shopping removes many of the physical cues that help people judge a product in a store. Customers cannot inspect materials, speak directly with sales…

How to create a consistent posting schedule without burning out

A reliable social media presence depends less on constant activity than on a sustainable publishing rhythm. When every post must be created at the last minute,…

Making marketing performance visible with analytical dashboards

Marketing teams generate a constant stream of information from advertising platforms, websites, email systems, social networks, customer relationship…

The Rise of Experiential Marketing in Physical Stores

Retail stores are changing from places where products are simply displayed into environments where customers can explore, participate, learn, and connect. As…

How to Host a Webinar That Generates High-Quality Leads

A successful webinar is more than a polished online presentation. It is a focused marketing experience that helps a specific audience understand a problem,…

Native advertising that earns attention and trust

Native advertising sits at the intersection of editorial experience, sponsored content, and performance marketing. Its format is designed to match the…

How to Use Countdown Timers in Marketing Campaigns

Countdown timers give a marketing message a visible time boundary. By showing the hours, minutes, or seconds remaining before an offer expires, they turn an…

Publication opportunities

All accepted manuscripts will be included in the Conference proceedings. Moreover, authors of selected, high quality, Conference papers will have the opportunity to submit and publish their papers (in an extended and modified version) in special issues of prestigious journals according to the calls for papers. Special issues are expected and will be announced in due course. So far, special issues have been agreed with the following journals:

Simultaneously, the following journals kindly offer space for a few selected papers submitted to the 7th ICCMI 2019 provided that they meet the standards of the journals.

ICCMI 2019 is supported by