A meta description is a small block of search-result copy with a sizeable marketing responsibility. It sits beneath the page title, frames the value of a…
News
LinkedIn gives B2B marketers access to professional information that is difficult to replicate on other advertising platforms. Job titles, industries, company…
Price is one of the clearest signals a company sends to the market. It tells customers what a product costs, what is included, and whether the business…
Augmented reality (AR) has moved product evaluation from the imagination into the customer’s immediate surroundings. A shopper can place a virtual sofa in a…
A call to action is the point where attention becomes movement. It may invite someone to download a conference paper, register for an event, request a…
Digital marketing performance begins before a visitor reads a headline, views a product image, or notices a display ad. It begins when the browser requests a…
Marketing decisions become more reliable when they are grounded in evidence from the people a brand serves. Surveys offer a direct way to collect opinions,…
Exclusivity has become a powerful marketing signal in crowded categories. When customers receive access to benefits that are unavailable to the general public,…
Digital advertising has become a central part of how brands attract attention, explain products, and generate demand. Yet audiences increasingly use browser…
Seasonal events give brands a timely reason to enter the customer’s conversation. Holidays, cultural festivals, sporting occasions, back-to-school periods, and…
Publication opportunities
All accepted manuscripts will be included in the Conference proceedings. Moreover, authors of selected, high quality, Conference papers will have the opportunity to submit and publish their papers (in an extended and modified version) in special issues of prestigious journals according to the calls for papers. Special issues are expected and will be announced in due course. So far, special issues have been agreed with the following journals:
Simultaneously, the following journals kindly offer space for a few selected papers submitted to the 7th ICCMI 2019 provided that they meet the standards of the journals.